What Is DOOD? The Official Token of the Doodles NFT Collection

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Introduction to DOOD

DOOD is the official token of the Doodles ecosystem. While it may initially launch as a memecoin, the team plans to develop DOOD into a utility token for use within Doodles' gamified ecosystem of applications.

Key Takeaways

Understanding DOOD

The Doodles NFT series is widely recognized as a blue-chip collection with strong brand recognition and notable partnerships with figures like Pharrell Williams and companies like McDonald's. With DOOD's launch, Doodles joins other major NFT projects in introducing their own native token.

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Token Launch Strategy

DOOD will debut on Solana before expanding to Base, Ethereum's busy Layer 2 network. This multi-chain approach ensures broader accessibility and leverages Solana's efficient transactions while maintaining Ethereum compatibility.

Doodles CEO Scott Martin describes DOOD's initial phase as "entering the market first as a meme coin," with plans to evolve into a utility token for various Doodles-related applications.

DOOD Tokenomics

The tokenomics structure for DOOD includes:

AllocationPercentageDetails
Community68%Includes 30% for existing NFT holders and 13% for new member acquisition
Team17%Three-year vesting with one-year cliff
Company5%Three-year vesting with one-year cliff

Total supply: 100 billion DOOD tokens

The Doodles Ecosystem

Originally launched in 2021, Doodles has grown into one of the most popular PFP (profile picture) NFT collections with an expansive ecosystem:

Doodles 2 Expansion

Launched in 2022 to broaden accessibility beyond the original 10,000 NFT collection, introducing modular features and customization through the Stoodio platform.

Notable Ecosystem Products:

Strategic Partnerships

Doodles has established significant real-world collaborations:

McDonald's Collaboration

Featured on over 100 million McCafé cups nationwide with special NFT rewards for participants.

Pharrell Williams Partnership

The music icon serves as Chief Brand Officer, helping shape Doodles' creative direction.

Golden Wolf Acquisition

The Emmy-nominated animation studio joined Doodles in 2023 to enhance creative capabilities.

Future Outlook

DOOD's introduction represents a strategic move to:

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FAQ

When will DOOD be available?

DOOD was announced February 13, 2025, with specific launch dates to be confirmed by the Doodles team.

Which wallets support DOOD?

As a Solana-based token, DOOD will require Solana-compatible wallets for initial distribution.

What utilities will DOOD have?

While specifics are still developing, planned uses include governance, ecosystem access, and special privileges within Doodles platforms.

How does DOOD benefit Doodles NFT holders?

30% of the total supply is allocated to existing NFT holders through airdrops and other distribution methods.

Will DOOD be listed on exchanges?

Listing plans haven't been officially announced, but integration with major exchanges is likely given Doodles' prominence.