Hong Kong SAR, 21 June 2023 – OKX, the second-largest cryptocurrency exchange by trading volume and a leading Web3 technology company, has become the first official global sponsor of Majesticks GC, a prominent team in the LIV Golf League. This landmark partnership also designates OKX as the inaugural Web3 sponsor of a LIV Golf team.
Partnership Highlights
- Team Branding: Majesticks GC players, including Ian Poulter, Lee Westwood, Henrik Stenson, Sam Horsfield, and Laurie Canter, will showcase the OKX logo on their kits.
- Global Fan Engagement: Collaborative efforts will introduce innovative Web3 experiences at LIV Golf tournaments across the U.S., Europe, the Middle East, and Asia.
- Shared Vision: Both OKX and LIV Golf prioritize disruptive innovation—OKX through Web3 accessibility tools, and LIV Golf via faster formats and inclusive fan experiences.
Leadership Perspectives
OKX Chief Marketing Officer Haider Rafique
"Our partnership with Majesticks GC aligns with our ambition to redefine fan engagement through Web3. Golf’s global appeal combined with our technology will create unforgettable experiences."
Majesticks Co-captain Ian Poulter
"OKX’s expertise in Web3 makes them the ideal partner. Together, we’ll challenge norms and deliver unique behind-the-scenes access for fans."
Majesticks GC Team Principal James Dunkley
"OKX’s creativity and tech prowess will drive exceptional fan activations, building on our existing relationship through Ian Poulter’s ambassadorship."
OKX’s Sports Sponsorship Legacy
OKX reinforces its commitment to elite sports through partnerships with:
- McLaren F1 Team
- Manchester City FC (English Premier League champions)
👉 Explore OKX’s Web3 innovations
FAQ Section
Q1: What does the OKX sponsorship entail for Majesticks GC?
A: OKX becomes the team’s first global sponsor, with branding on player kits and co-created Web3 fan experiences at LIV Golf events.
Q2: How will Web3 enhance fan engagement?
A: Expect exclusive digital interactions, NFT-based rewards, and immersive behind-the-scenes content leveraging blockchain technology.
Q3: Why did OKX choose golf for this expansion?
A: Golf’s global audience and LIV Golf’s innovative format align with OKX’s mission to merge technology with mass-market appeal.
Q4: Are there plans for similar sponsorships in other sports?
A: OKX continues to explore partnerships that bridge Web3 and sports, following its successes in Formula 1 and soccer.